Brite Detailing is Summit and Wasatch Counties only certified Detailer. Brite Detailing has ensured quality of service at a professional level by obtaining the detailing industries most sought after certification- International Detailing Association (IDA) Certified.


The International Detailing Association (IDA) is the leading industry association for professional detailing operators, suppliers, and consultants to the industry. The association is dedicated to promoting the value of professional detailing services, the recognition of professional detailing as a trade, and empowering detailing industry professionals at each stage in their career.

To learn more about the IDA and what it has to offer, click on the image to the left.

Daren Profile Picture.jpg

Daren Couch- Owner

Daren turned his eye for detail and passion for business into Brite Automotive Detailing. Daren studied business through the Harvard Business School's Online program and entrepreneurship at MIT’s Sloan School of Management. Daren is also a Certified Member of the International Detailing Association (IDA).

Daren dedicates much of his time to the growth and sustaining of local causes by actively participating in local area Chambers of Commerce, Non-for-Profit organizations, supporting local small business growth, and extending the reach of business education through continued participation in the Harvard Business School Online program.


Community Involvement

Brite Detailing knows that businesses don’t operate in a social vacuum. Businesses and the people who operate them are a part of a greater community. The way we interact with clients and operate within the community have a greater impact on the community as a whole. That is why we work closely with a variety of statewide nonprofit organizations to not only operate as a business but to benefit the community as a whole.

Brite Detailing works along side statewide Non-for-profits such as Tree Utah, The National Ability Center, and area recycling programs. Giving back isn’t just an ideal. For Brite, it’s a reality.

Tree Utah

Brite Detailing is a mobile operation that services your home, office, or hotel accommodations. We make sure that our vehicles are serviced and maintained on a regular basis so that they operate as efficiently as possible. But we want to take it further not only by lowering our carbon footprint but by working to zero it out.

Each year, we work with Tree Utah to plant trees in and around the Park City area to help zero out our carbon emissions for the year. This not only helps reduce our carbon footprint but helps beautify the community and has a cumulative effect. The plants and trees that we help plant will continue to grow and will cumulatively reduce more carbon that we produce, thus creating a net positive benefit for generations to come.

Recycle Utah

Brite Detailing is an active participant when it comes to recycling. We actively work to not only reduce our consumption but to recycle any and all materials that we possibly can. What does this look like in action?

In the Field: We collect recyclable materials from vehicles that we detail. Instead of throwing them out with the trash we collect them and recycle them. These materials generally include but aren’t limited:

  • Cardboard Materials

  • Single Use Water Bottles

  • Aluminum Cans

We also take care to reduce consumption where possible. Starting in 2019 we have begun buying our cleaning supplies in bulk. This reduces not only the amount of packing that we consume but also reduces the amount of packaging that is used in shipment along with the frequency that we receive shipments. This means that less fuel is being consumed in the shipment and delivery process as well, thus reducing overall carbon output on a larger scale.

National Ability Center

The National Ability Center has a busy fleet. We do our part to help them keep their vehicles in good looking shape either by donating detailing services or helping supply them throughout the year with materials to keep their vehicles in tip top shape so that their participants have a great experience during all aspects of their time at the National Ability Center.

Along with donating detailing services and supplies, Brite Detailing actively participates in the National Ability Center’s
annual Red, White, and Snow Gala by providing ongoing donations that attendees can purchase through auction. All proceeds from donations go to support The National Ability Center and their mission.